Three Wide Media Announces New Publication
by: Doc Lehman

INDEPENDENCE, IA (June 14) - Three Wide Media announced today the launch of a new publication, Dirt Modified Magazine. Three Wide Media, LLC, based in Independence, Ia, currently publishes Dirt Late Model Magazine and Flat Out Magazine.

Three Wide Media CEO, Brian Lillie, indicated that the company hopes to reach a totally new market with Dirt Modified Magazine that is in keeping with its grass roots racing niche. “We feel like dirt modified racing is a huge untapped market for us and our advertisers,” said Lillie. “The dirt modified racing community does not have a monthly driver profile and feature story style publication that speaks directly to the racers, track owners, sanctioning bodies, car owners and fans of what we think is one of the most exciting kinds of grass roots racing in America today.”

According to Three Wide Media’s President, Mike O’Connor, in delivering Dirt Modified Magazine to the public, the company is answering the repeated requests of all parties interested in dirt modified racing. “From the day we took over publishing Dirt Late Model and Flat Out magazines we have literally been bombarded with requests to do a dirt modified magazine,” said O’Connor. “From fans and subscribers to drivers, to current and prospective advertisers, we’ve been pushed hard in this direction. We feel like Dirt Modified Magazine fills a void for everyone involved in dirt modified racing and for sure, it gives advertisers a whole new way to reach a really big market in dirt racing,” he concluded.

The company plans a fall ’07 launch for Dirt Modified Magazine in conjunction with some of the more prestigious end of the year races for dirt modifieds. Subscription and advertising inquiries can be directed towards the company’s headquarters via its toll free line: 800-536-5277 or online at www.threewidemedia.com